In partnership with Live Nation Entertainment we added impact to every day action at Wilderness 2022 at our Hydration Station HQ and at water refill stations throughout the festival site. Hydration Station HQ was our ‘beach hut base’ at the festival. Manned by our own OB lifeguards to help you hydrate, hosting energising DJ sets and offering a space to sit in the sun, we were packed full of festival goers all weekend.
For every refill that people made at our Hydration Station HQ and other refill stations, we funded the collection of 10 ocean-bound plastic bottles. Our aim was to fund the collection of 100,000 plastic bottles and thanks to the festival goers of Wilderness, we prevented 250,000 ocean bound plastic bottles from reaching the ocean in one weekend alone.