Dear visitor, we’re not open today.
Black Friday sometimes feels like a war for who can be the cheapest, a race to catch the attention of people to buy things they don’t even need. So we’re closed today and instead, we ask that those who visit our store think about how you want to spend this day, whether you are buying because you need stuff, which is cool - we can’t argue with that - or you are buying because its cheap, which is not so cool. And let’s build a culture that encourages people to buy things they need, and that last rather than one that encourages a culture of throwaways.
We’ll be back tomorrow selling bottles to people who need bottles. If you’re here for the first time, sign up to our newsletter to stay in the OB loop.